Design & Creative ArtsBrand DesignIntermediate
Brand Identity Design
Build a visual identity from strategy through to a live system.
4.7(187 ratings) 48 lessons · 6 modules 16h830 students
VB
What you'll learn
- Translate positioning into visual direction
- Build a type and colour system with real rationale
- Design a flexible identity that scales across media
- Produce brand guidelines a team can follow
About this course
Logos are the last step, not the first. This course works from positioning and audience through to type, colour, imagery and a flexible identity system, culminating in a brand guidelines document for a real brief.
Curriculum
6 modules · 48 lessons · 16h
The detailed curriculum for this course is being finalised. The outline covers 48 lessons across 6 modules.
Requirements
- Comfort with a vector design tool
Who this course is for
- Graphic designers moving into brand
- Freelancers taking on identity work
Student reviews
No written reviews yet. The course has 187 ratings with an average of 4.7 out of 5.
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